Part of PUMA’s storied history, to this day, the Palermo’s unmistakable DNA evokes a deep sense of football nostalgia. In October PUMA introduced the first ever Palermo campaign, starring Jack Grealish, the beloved Manchester City midfield playmaker, upstart, and style icon in his own right. Earlier this month Dua Lipa and PUMA set the table for a special dinner party in a historic Italian villa. Embracing the effortless Italian style philosophy while bringing together past and present football DNA, the Palermo is the guest of honour, pictured in a backdrop of fresco artworks and fresh produce.
In Mzansi, the timeless low-top is styled with PUMA football jerseys, channelling a modern terrace aesthetic. The PUMA Palermo, priced at R1799, is now available in Special Pink Delight-PUMA Green, Vine-Clementine, White Vapor-Grey Gum and Black Feather-Grey Gum from PUMA.com, PUMA Retail stores, Colt45 by Al Capone, Sportscene, Shesha, Office London, Sidestep and Superbalist.